Counterfeiting is always a global problem. The counterfeit goods not only do damage to the brand seriously and cause a losses to the company, but also do harm to consumers’ security, rights and interests. To maintain customer confidence in genuine products, the company should look for effective ways to stop counterfeiting in its tracks.
Common Ways to Combat Counterfeiting
1.Unique identification technology
Holograms, RFID and NFC tags, QR codes and barcodes are common anti-counterfeiting technologies.
2.Anti-counterfeiting packaging
Tamper-proof packaging solutions provide clear signs that a product has been tampered with or used without authorization, such as anti-counterfeit seals and shrink wrapping.
3.Track and trace system
Track and trace systems use serialization and authentication technologies, such as serial numbers and blockchain technology, to monitor the movement of products throughout the supply chain.
4.Hidden technology
Covert technology cannot be seen with the naked eye or verified with a smartphone without additional tools. Covert technology includes invisible ink, UV markers and particles.
Invisible ink cartridge function
The invisible ink cartridges are only visible under UV light. Because invisible ink cartridges are invisible under normal daylight, the invisible ink cartridges play an important role in preventing counterfeiting. The use of invisible ink cartridges can not only prevent counterfeiting, but also does not damage the aesthetics of the product surface. By the way, invisible ink cartridges can be applied to a variety of materials, such as commercial bills, carton, fabric, glass, metal, plastic, wood, etc.
